Business: An Integrative Framework
Type
Book
Authors
ISBN 10
0256236127
ISBN 13
9780256236125
Category
Unknown
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Publication Year
1998
Publisher
Pages
640
Tags
Description
Designed for introductory courses in business, this book takes an integrative approach going beyond simply presenting management, marketing, finance and accounting. It introduces an integrated business model which is used to illustrate how the many functions of business interact. - from Amzon
Number of Copies
1
